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Today I was perusing Google for a site that compares the overdraft fees of different banks. I just assumed that Google would know that I only want results for US banks, since I’d rather not convert my money in to pounds (and flying 12 hours to see a banker in person seems inefficient).

The search that raised the red flag for me was a search for “compare bank overdraft rates“.  Here’s what my results looked like:

compare bank overdraft rates

compare bank overdraft rates

Why would Google assume that me, a guy in San Diego, would want to see results within the UK?

To be sure that Google knew I was in the US, I did search for “wells fargo” and I was given a result for a bank just down the street from me.  Hence, Google knows where I am.

Has anyone else seen this behavior before?

2 Nov 2009

Google favoring .co.uk domains in US results

Author: Mike | Filed under: SEO